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The West End Ski & Trail Race Team is for competitive cyclists in any discipline. We encourage our athletes to race as often as their training schedule allows. They should also be good ambassadors for our shop as well as stewards for the cycling community at-large. 
 
Benefits to joining include, but are not limited to: discounts on gear, nutrition, & accessories; priority service; aid & mechanical support at events when allowed/possible; access to special bike pricing; and comped/discounted race entries. 
 
The application window for the 2025 Race Team is closed, and will open for 2026 in the fall.

The West End Ambassador Crew is for anyone who supports our shop, is excited about biking, and wants to be a positive influence in the local trail sports community. Race participation is encouraged but not expected. We expect all riders to be advocates of good trail etiquette, respectful and encouraging to other riders, and courteous to all trail users. They must not use disparaging comments on social media/in public against other riders, brands, or shops. 

Benefits to joining include, but are not limited to: discounts on gear, nutrition, & accessories; access to special bike pricing; and comped/discounted race entries (when available). 

Applications for the Ambassador Crew are open year-round! Check out the link below for the application and more information.

Apply now to be on our Ambassador Crew!