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Everything you need to enjoy the trails!

101 S Main Street, Downtown Ishpeming

We are the West End of Marquette County's premier trail sports shop. We are a family owned and operated establishment with deep ties to our beloved area! We offer full service and sales of bicycles, Nordic skis, snowshoes and running shoes. 



Local Group Runs & Rides

Group Mountain Bike Rides- Wednesdays
Mountain bike group rides leave from the shop at 6:30 PM. There are often multiple groups riding different distances and abilities. Everyone is welcome! Check West End or RAMBA Facebook pages for updates. 


Group Runs- Tuesdays and Fridays
Tuesday evenings at 6 PM we run 5-7 miles on trails. Friday mornings at 8A M we run a 5k with a mix of pavement and trails and then get coffee next door at Velodrome. Everyone is welcome! Check West End Facebook page for updates.



Pivot Factory Demos

Marquette, South Trails, Sunday, September 18
Join us for the Pivot Factory Demo at South Trails Sunday Sept. 18th from 9am until 4pm! Registrar for your preferred bike and time, then show up and take the bike for 3 hours! Click here to make a reservation. 


Ishpeming, RAMBA Trails, Monday, September 19
Join us for the Pivot Factory Demo at RAMBA Trails (H.O.B.) Monday Sept. 19th from 12pm until 7pm! Registrar for your preferred bike and time, then show up and take the bike for 3 hours! Click here to make a reservation.


Shop Bikes

Schedule Your Bike Service

We offer full bike service to keep you rolling! Whether you need a quick fix on a specific part of a complete overhaul, we can take care of that for you. 

Shop Gear