The Only Fully Custom Wheels Built in da Upper Peninsula!

New for 2025! Our shop has partnered with leaders in the bike wheel industry - Berd Spokes, We Are One Composites, Velocity USA, Industry Nine, Onyx Racing, and Sapim - to create and offer fully custom wheel builds that meet or exceed industry standards and warranties.

We are able to offer wheels with custom colored rims, hubs, spokes, and nipples through our amazing partners, that are built right here in Ishpeming. 

When we say "fully custom," we truly mean it! If you don't like one of the stock spoke dyes from Berd, we'll work to create a dye color that fits perfectly with your vision. 

Check out some of our completed wheelsets for design inspiration and fill out the order form below to start your own custom build!